is made up of strategy-first thinkers, designers, programmers and artists. We’re jeans and t-shirts all the way—but we clean up nicely. Working from our inspirational 511 space in West Chester’s historic Riggtown neighborhood, our doors are always open to clients and potential clients who love to collaborate with us as we uncover their brands’ true personality. Want to see for yourself? Stop by, and let’s make something amazing together.
It’s in our DNA to over-deliver for our clients. We’re always thinking strategy for the long term, and we realize every engagement is unique. We put each brand—and what that particular brand needs—above all else.
As a strategic partner, we help locate the heart of a company and define it with renewed clarity. Our approach gives brands perpetual, sustainable energy that concentrates its strengths into a valued presence consumers want to care about.
Just some of our services include:
Research
Insight Development
Brand Positioning
Content Strategy
Naming
Logo Development
Brand Guidelines
Content Development
Web
Video
Retail
Packaging
Environmental
Does your brand clearly communicate? Our brand test will determine your brand’s strengths and weaknesses.
The buildings here at 511 Mechanics Alley have been used for stables and storage, and run by blacksmiths, tinsmiths and actual Smiths (We’re not the first. In fact, in 1923, a Smith nearly burnt this place to the ground). Today, after a full restoration, we’re honored to carry on its proud tradition and history as a unique place to live, work and play.
Our Friends at Long Level Marina are opening a new Event Center. We ventured out to capture a couple of photos. Join us this Saturday for an Open House Event! ... See MoreSee Less
2 weeks ago
Classic brand...new tech. Got to love this. ... See MoreSee Less
Converse’s plot to take back basketball–with help from Nike
fastcompany.com
Converse built one of the first basketball shoes in 1917. Today, it’s launching its first new performance design in years.1 month ago
A great client. Check the housing eye candy featured in this magazine. You might also get a kick out of looking at their website that we crafted a few years back. We think it still holds up pretty well -- not so much with the mobile world. www.ebmahoney.com/ ... See MoreSee Less
The Luxury of Home, 3rd Edition
issuu.com
Issuu is a digital publishing platform that makes it simple to publish magazines, catalogs, newspapers, books, and more online. Easily share your publications and get them in front of Issuu’s millio...1 month ago
The kick off of the 2019 West Chester Preservation awards. With a new Workshop. Just as we planned it, so happy to watch things take shape. ... See MoreSee Less
West Chester Preservation Awards
Thank you to the The Daily Local News for helping us spread the word about our workshop on April 7th!2 months ago
Our friend in business and life could use a little help. John Willis has been a longtime collaborator with the Smithworks team (since day one to be honest). John is the kind of person that makes those around him better just by being himself. Consider helping their family in this time of need. ... See MoreSee Less
Click here to support Adopt the Willis family. Lend a helping hand. organized by Eric Smith
gofundme.com
As many of you know, Pastor John, Lee and Diamond Willis were in a serious car accident on February 8th. By God’s grace, their lives were spared. As they are just beginning to heal from the trauma, ...2 months ago
