is made up of strategy-first thinkers, designers, programmers and artists. We’re jeans and t-shirts all the way—but we clean up nicely. Working from our inspirational 511 space in West Chester’s historic Riggtown neighborhood, our doors are always open to clients and potential clients who love to collaborate with us as we uncover their brands’ true personality. Want to see for yourself? Stop by, and let’s make something amazing together.
It’s in our DNA to over-deliver for our clients. We’re always thinking strategy for the long term, and we realize every engagement is unique. We put each brand—and what that particular brand needs—above all else.
As a strategic partner, we help locate the heart of a company and define it with renewed clarity. Our approach gives brands perpetual, sustainable energy that concentrates its strengths into a valued presence consumers want to care about.
Just some of our services include:
Research
Insight Development
Brand Positioning
Content Strategy
Naming
Logo Development
Brand Guidelines
Content Development
Web
Video
Retail
Packaging
Environmental Branding
Does your brand clearly communicate? Our brand test will determine your brand’s strengths and weaknesses.
The buildings here at 511 Mechanics Alley have been used for stables and storage, and run by blacksmiths, tinsmiths and actual Smiths (We’re not the first. In fact, in 1923, a Smith nearly burnt this place to the ground). Today, after a full restoration, we’re honored to carry on its proud tradition and history as a unique place to live, work and play.
It is that time of year, Mulch time. Dear friends in the Chester County area, give our client a try, very high quality product made on site. Delivery or pick up in person. You will love Woody's Mulch and Firewood, we do.
www.woodysrecycling.com/premium-mulch/ ... See MoreSee Less
Our Video partners at Simone and Associates just captured some beautiful video of Bath and Kitchen Fixtures. If you have a moment. Check out their posts and the two videos, behind the scenes and the result. Great Work Simone and Associates!
www.simoneassociates.com/journal/ ... See MoreSee Less
Just in time for an early Spring. A new client gave us the honor of crafting their new brand and the first place it can be seen, their website. If you need help caring for your landscape, these are the guys, their clients think the world of them. mcnultycolandscapes.com/
#devincambellphotography www.devincampbell.com ... See MoreSee Less
New Manager, New explorer, New look. Smithworks was happy to help. Thank you to Cassel for a quality installation and for Stoltzfus in trusting SWD to help you extend your brand.We want to welcome Natalie Henning to the Stoltzfus Feed & Supply family. Natalie comes to us with 15+ years of experience in the feed industry. Her passion for helping both horses and people is unparalleled thus making her an incredible addition to our sales force. Natalie will be traveling throughout the Mid-Atlantic area making calls with our wholesale division and assisting the farm sales team. She will be driving this brand new Ford Explorer to get the job done! 💪
Thank you to Smithworks Design Communications for the unique logo art on the body, and Cassel for the application.
#teamwork #teamworkmakesthedreamwork #teamwork #teamworkisdreamwork ... See MoreSee Less
Going stealth.
After months of hard work, we are thrilled to launch a new website for Celerity Integrated Services, all from a NEW URL www.NextMileTech.com. This site puts their best foot forward, additional content with more detail about each of their services, married with more than a few videos that help to clearly state a narrative that fits this growing company now and positions them for the future. All this in a Custom Wordpress format that gives all of us involved with their brand, the ability to update and refine messaging at a whims notice.
nextmiletech.com/
#aBrandExpands #morecooltrucks #YellowRules #watchthedarnvideos ... See MoreSee Less
What great news for the Chester County Food Bank. The link Features a Video Story crafted by our one and only Susan. ... See MoreSee Less
vista.today
The Food Bank’s FRESHstart Kitchen program prepares students for opportunities and sustainable employment in the food service industry.