Lindsay Construction, Inc. approached SWD for the works. Following an evaluation of the company’s status and business aspirations, a clear position surfaced for the upscale builder. The quality of their work, done with passion, makes them distinctive. The owner, David Lindsay is extremely hands-on, ensuring that each job is done perfectly to completely meet and satisfy a client's expectations.
Lindsay Construction was outfitted with new signage, a brand, a logo and tagline, copy, sales materials, a stationery package and website. Fueled by an overhaul of his former image, Lindsay has elevated his reputation in the building market. He now competes among the region’s highest quality builders of luxury homes. He receives comments regularly about his site and truck signage: “professional, memorable and beautiful”. Numerous projects have been generated through lindsayconstructioninc.com. Marketing efforts for the builder are enhanced each year by a group of hand-selected and negotiated advertising insertions in event publications and regional magazines.